LG LifeTracker – Turning Health Data into Actionable Insights
Client: LG Electronics | Role: Lead UX/UI Designer & Design Strategy
The goal was to deliver a seamless and intuitive platform that turned complex health data into insights users could actually use.
Challenge: Tracking personal health data often means facing overwhelming charts and disconnected metrics. LG needed a solution that made this information approachable and useful—something that could serve a broad user base while staying true to their brand. The challenge was to transform raw health data into an experience that felt human, motivational, and easy to navigate.
PROCESS
Empathize: Analyzed user behaviors, needs, and anxieties around personal health tracking.
Collaborative Discovery: Worked closely with LG’s product team to define user needs and technical capabilities.
UX Strategy & Flows: Mapped user journeys and designed low-fidelity wireframes to outline the structure of the app.
UI & Data Visualization: Led the visual design of dashboards and graphs that clearly communicated trends and progress. Focused on clarity, hierarchy, and simplicity.
Brand Integration: Applied LG’s brand language to ensure a cohesive and trustworthy digital experience. Worked with their global team to iterate and refine.
Prototyping & Testing: Developed interactive prototypes for usability testing, iterating on feedback to refine the interface and improve navigation.
IMPACT
Increased User Engagement: The clean, accessible design encouraged consistent daily use and long-term health tracking.
Clarity of Information: Users were able to quickly understand and act on their health data, making better-informed lifestyle decisions.
Accelerated Development: Early involvement in product planning and tight collaboration with engineering led to a smooth handoff and faster deployment.
Brand Strengthening: The final design elevated LG’s digital health presence by delivering a polished, user-centered experience that built trust with users.
Positive user feedback: Users found the app intuitive, clean, and easy to engage with daily
